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 ai pivot cartoon


The AI Pivot cartoon - Marketoonist

#artificialintelligence

Just last January, I drew a cartoon showing a couple marketers (as legless avatars) standing in a virtual world under a banner that reads, "welcome to our brand experience in the metaverse!" One is saying to the other, "I'm sure consumers will show up ANY minute now." The breathless excitement around all things Web3 --from NFTs to crypto to blockchain to the metaverse -- is quieter now. But the Generative AI hype train is full steam ahead. From startups to marketers at large CPG companies to VC, the pivot to AI is whiplash-inducing, even compared to the last few whiplash years.